LG taps Hedera blockchain for NFT marketplace

LG Electronics said today it has released its non-fungible token (NFT) platform LG Art Lab, which lets users discover, buy, sell and trade NFTs on LG’s smart TVs.

According to Chris Jo, senior vice president, head of platform business at LG Electronics, LG Art Lab is designed to allow millions of users in the U.S. to easily access and display NFTs, without having to interact with code or directly with a blockchain themselves.