The Sandbox Metaverse hits 2M users, begins K-Pop partnership

On March 2, The Sandbox announced a partnership with Cube Entertainment, one of South Korea’s leading multinational entertainment corporations, to develop tokenized assets for the game featuring Korean culture such as K-Pop.

The Sandbox metaverse game owned by NFT investment giant Animoca Brands has surpassed 2 million registered users amid its play-to-earn season 2 alpha launch.